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The Role of Supply Chain Management in Creating Sme’s Competitive Advatage

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The Role of Supply Chain Management in Creating Sme’s Competitive Advatage


Lena Ellitan | Dominicus Wahyu Pradana

https://doi.org/10.31142/ijtsrd15949



Lena Ellitan | Dominicus Wahyu Pradana "The Role of Supply Chain Management in Creating Sme’s Competitive Advatage" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-5, August 2018, pp.827-835, URL: https://www.ijtsrd.com/papers/ijtsrd15949.pdf

Supply Chain Management is a concept or mechanism to increase the total productivity of a company in the supply chain through optimization of time, location and quantity flow of materials. Both large companies and SMEs in SCM implementation are required to satisfy customers, develop products in a timely manner, spend low cost in the field of inventory and product delivery, manage the industry carefully and flexibly. Today, consumers are more critical and request products with fast delivery. SCM becomes one of the best solutions to improve productivity through inter-company effectiveness and efficiency. This study was conducted to look at the factors that influence supply chain management implementation in SMEs in creating competitiveness. SMEs demonstrate the form of cooperation in their business activities, involving parties such as workers, co-workers, suppliers, and consumers, so it is interesting to do research on how to apply the supply chain in SMEs in order to implement supply chain management, maintain the smoothness of the production process, until the delivery of SME products. Based on the results of the research, to ensure supply chain management performance reflected through the flexibility of delivery and storage cost management is achieved, managers must optimize the supply flow of raw materials. This is because supply flows have the greatest effect on the smoothness of supply chain management; further the smooth flow of supply can increase sales through the ability to provide products according to customer demand. With Supplier partnership strategy, a supplier partnership or strategic alliance model should be developed through certain forms of cooperation so as to ensure smooth movement of goods in the production process. Efforts to implement Customer Relationship, planning should be made as much as possible, in addition must be created integration between SMEs with the needs of consumers. On other side, problem solving is not centralized but must share information about marketing, sales and service. In order to compete, SMEs should increase the use of information technology. Using of information technology can solve various problems such as cost savings, speed up operation time, increase productivity, accelerate delivery of products or services to customers.

SMEs, SCM, Competitive Advantage


IJTSRD15949
Volume-2 | Issue-5, August 2018
827-835
IJTSRD | www.ijtsrd.com | E-ISSN 2456-6470
Copyright © 2019 by author(s) and International Journal of Trend in Scientific Research and Development Journal. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (CC BY 4.0) (http://creativecommons.org/licenses/by/4.0)

International Journal of Trend in Scientific Research and Development - IJTSRD having online ISSN 2456-6470. IJTSRD is a leading Open Access, Peer-Reviewed International Journal which provides rapid publication of your research articles and aims to promote the theory and practice along with knowledge sharing between researchers, developers, engineers, students, and practitioners working in and around the world in many areas like Sciences, Technology, Innovation, Engineering, Agriculture, Management and many more and it is recommended by all Universities, review articles and short communications in all subjects. IJTSRD running an International Journal who are proving quality publication of peer reviewed and refereed international journals from diverse fields that emphasizes new research, development and their applications. IJTSRD provides an online access to exchange your research work, technical notes & surveying results among professionals throughout the world in e-journals. IJTSRD is a fastest growing and dynamic professional organization. The aim of this organization is to provide access not only to world class research resources, but through its professionals aim to bring in a significant transformation in the real of open access journals and online publishing.

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