Page 416 - Emerging Trends and Innovations in Web-Based Applications and Technologies
P. 416

International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
             3.  Trust  and  Satisfaction:  The  study  will  evaluate  the   more insights into price trends and historical data, it
                level  of  trust  consumers  place  in  smart  comparison   could  lead  to  a  more  efficient  and  consumer-driven
                systems. Factors such as data accuracy, ease of use, and   market.
                transparency  of  the  platform  will  be  analyzed  to
                                                                Privacy, Ethics, and Accuracy
                determine how these impact user satisfaction and long-  With the rise of smart comparison systems, privacy, ethics,
                term adoption.
                                                                and data accuracy are critical concerns:
             Impact on E-Commerce Platforms
                                                                1.  Data  Privacy:  The  collection  of  vast  amounts  of
             Smart comparison systems have significant implications for
                                                                   consumer  data  (e.g.,  browsing  behavior,  purchasing
             the e-commerce industry. This research  will examine the
                                                                   history) raises concerns about how this information is
             following:
                                                                   stored  and  protected.  The  study  will  explore  the
             1.  Price  Competition:  SCS  increases  the  competitive   measures taken by SCS providers to ensure data security
                pressure  on  online  retailers  by  providing  consumers   and privacy compliance (e.g., GDPR).
                with  an  easy  way  to  compare  prices.  E-commerce
                platforms may need to adjust their pricing strategies or   2.  Algorithm Transparency: Consumers must understand
                offer  additional  value  (e.g.,  faster  shipping,  loyalty   how  recommendations  and  price  comparisons  are
                                                                   generated. The research will examine the transparency
                rewards) to stay competitive.
                                                                   of  algorithms  and  whether  consumers  are  informed
             2.  Product  Availability  and  Stock  Management:  The   about the factors influencing the price comparisons and
                ability  to  track  product  availability  in  real-time   recommendations.
                influences  how  e-commerce  platforms  manage   3.  Accuracy and Bias: SCS rely heavily on data accuracy to
                inventory. Retailers may need to adjust stock levels and   ensure that users receive correct price comparisons. The
                respond  to  price  fluctuations  more  dynamically  to   paper  will  address  potential  issues  with  data
                remain competitive.
                                                                   inaccuracies,  such  as  incorrect  pricing,  incomplete
             3.  Consumer Loyalty: SCS may foster brand loyalty among   product  details,  or  biased  recommendations,  and
                consumers who value the transparency and ease of price   explore the ethical implications of such issues.
                comparisons. Platforms that integrate  SCS or partner   4.  Consumer Consent: The ethical implications of using
                with third-party comparison tools could see increased   consumer data for personalized recommendations will
                customer retention and trust.
                                                                   be  explored.  How  do  SCS  platforms  ensure  that
             4.  Market  Transparency:  SCS  promotes  greater  price   consumers are informed and give consent before their
                transparency  across  the  market.  As  consumers  gain   data is used for comparison purposes?















































             IJTSRD | Special Issue on Emerging Trends and Innovations in Web-Based Applications and Technologies   Page 406
   411   412   413   414   415   416   417   418   419   420   421