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             1.  Improved Data Coverage:                        References
               Expanding the system to cover more product categories   [1]   R. Anderson  and  J.  Kim,  “Price  Transparency  in  E-
                and  retailers,  ensuring  a  wider  range  of  choices  for   commerce:  An  Empirical  Study  on  Consumer
                users.                                               Behavior,” Journal of Digital Business Research, vol. 15,
                                                                     no. 3, pp. 56–72, 2023.
             2.  Enhanced Mobile Accessibility:
               Optimizing the platform for mobile devices to ensure   [2]   S. Patel and K. Sharma, “The Impact of AI-Powered
                seamless  usage  across  all  screens  and  increased   Price  Comparison  Systems  on  Online  Shopping
                accessibility.                                       Trends,” International Journal of E- commerce Studies,
                                                                     vol. 10, no. 2, pp. 123–134, 2021.
             3.  Integration of Sustainability Metrics:
               Adding  environmental  impact  information,  such  as   [3]   T. Green and L. Jones, “Consumer Decision-Making in
                carbon  footprints  and  eco-friendly  alternatives,  to   Dynamic Markets: Role of Real-Time Price Analysis,”
                promote ethical shopping decisions.                  E-commerce Analytics Journal, vol. 18, no. 1, pp. 23–42,
                                                                     2022.
             Moreover,  a  study  indicates  that  approximately  70%  of
             consumers  prefer  platforms  offering  detailed  product   [4]   B.  White,  “Machine  Learning  in  E-commerce:
             comparisons,   including   sustainability   insights.   By   Predicting  Price  Trends  for  Consumer  Savings,”
             incorporating  these  features,  the  system  can  target  eco-  Journal of Artificial Intelligence Applications, vol. 12,
             conscious users, contributing to both user satisfaction and   no. 4, pp. 45–62, 2020.
             environmental conservation.
                                                                [5]   Amazon Web Services, “Implementing Real-Time Price
             Additionally, as the global e-commerce market continues to   Tracking with  Cloud Solutions.” [Online]. Available:
             grow at an annual rate of 15%, the system’s scalability and   https://aws.amazon.com/solutions/
             ability  to  process  real-time  updates  ensure  it  remains   [6]
             competitive and relevant in a dynamic marketplace.      A. Kumar and S. Verma, “Optimizing Online Shopping
                                                                     Experiences with Personalized Recommendations,”
             Furthermore, research highlights that around 64% of online   Journal of Digital Consumer Research, vol. 14, no. 2, pp.
             shoppers abandon their purchase due to inadequate price   101–120, 2023.
             comparisons. By addressing this gap, the system enhances   [7]   J.  Brown,  “The  Role  of  Predictive  Analytics  in
             user  trust  and  reduces  cart  abandonment  rates,  directly   Consumer  Price  Comparison  Tools,”  Journal  of
             benefiting both consumers and retailers. With features like   Business Technology, vol. 16, no. 5, pp. 67–84, 2022.
             real-time price tracking and customizable alerts, users can
             make confident and informed purchasing decisions.   [8]   S.  Taylor,  “Ethical  Considerations  in  AI-Driven  E-
                                                                     commerce Platforms,” Journal of Ethical AI, vol. 9, no.
             Another critical aspect is the potential integration of Artificial
                                                                     1, pp. 34–50, 2021.
             Intelligence (AI) to predict price trends based on historical
             data. This could save users up to 25% annually by helping   [9]   Google  AI,  “Advancements  in  AI  for  Personalized
             them identify the best times to buy. For instance, an AI-driven   Shopping   Experiences.”   [Online].   Available:
             analysis  of  electronics  sales  during  the  holiday  season   https://ai.google/research/
             revealed that consumers could save an average of ₹4,000 per   [10]
             item by purchasing during specific discount windows. Such   E. Clark and M. Lewis, “Improving Consumer Trust in
                                                                     E-commerce with Secure Payment Systems,” Journal
             advancements  would  make  the  system  indispensable  for   of Cybersecurity and E-commerce, vol. 13, no. 3, pp.
             budget-conscious shoppers.
                                                                     89–105, 2020.
             The accompanying statistical diagram (Fig. 1) highlights key   [11]
             insights into consumer preferences and challenges, further   PayPal  Developer,  “Building  Secure  and  Reliable
                                                                     Payment  Gateways  for  E-commerce.”  [Online].
             emphasizing the importance of detailed price comparisons.
                                                                     Available: https://developer.paypal.com/








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